FOCUS – A Power Word for Every Day

FOCUS – A Power Word for Every Day

Focus-Power-Word

 

In April 2008, I bought a book at the airport as I was boarding a long haul flight. It was entitled, ‘The Power of Focus’ by Jack Canfield, Mark Victor Hansen and Les Hewitt. I read it cover to cover on the plane, not realizing how much it was literally going to change my outlook on both my business and personal life.
I learned that,“It’s all about focus. The main reason most people struggle professionally and personally is simply lack of focus.

I learned that, ‘my habits will determine my future’ and that ‘it takes focused action, personal discipline and lots of energy every day to make things happen’.

The word ‘Focus’ became my mantra for 2008 and it guided me through what turned out to be an extremely challenging but rewarding year.  Another best selling author Brian Tracy claims that, ‘Your ability to focus is the most important success skill you can ever develop.’
Over the last 8 years, I have continued my journey both personal and business, learning the power of focus, seeing both successes and failures but all the while learning more and more the fact that much more is achieved when we focus instead of spreading ourselves too thinly or trying to target everyone, ending up targeting no one.

Focus is potent, undiluted and it attracts.

JF Kennedy said, “Effort and courage are not enough without purpose and direction.

It is timely that now for 2016, ‘focus’, meaning having a central point of attention, is one of our key words to drive our business growth across our Business over Breakfast (BoB) Club network in Australia and New Zealand.

Focus clarifies, cuts out the distractions and provides a constant reminder of what you set out to do, who you set out to be and where you set out to go and it is focus that keeps you on the track to get there.
Focus narrows it all down, brings a simplicity and a strength. It un-complicates you and your brand. When you have focus, others can see that and are attracted to the power that brings.

Focus is and will always remain in our list of key words to drive us forward both personally and professionally. If you have not embraced ‘focus’ and its power in your personal and business life, then I strongly encourage you to do so today. We welcome comments and questions.

 

Jayne Albiston
Director
Business over Breakfast (BoB) Clubs Australia & New Zealand